Resume
Experience
May 2024-August 2024
Marketing Tabs Intern
Lowe's Corporate
Mooresville, North Carolina
As a Marketing TABS (Technology, Analytics, and Business Solutions) Intern at Lowe's, I was an integral part of our dynamic marketing team, contributing to the development and execution of innovative marketing strategies. I gained hands-on experience leveraging technology and analytics to drive business insights and enhance customer engagement. My responsibilities included assisting with data analysis, conducting market research, and supporting the implementation of digital marketing initiatives. This internship offered a unique opportunity to collaborate with cross-functional teams, learn from industry experts, and contribute to impactful projects that shape Lowe's marketing efforts.
November 2023-November 2024
Director of Philanthropy
Alpha Epsilon Kappa Delta
Knoxville, Tennessee
I strategically developed and executed all fundraising events, successfully raising over $75,000. Additionally, I oversaw a 400-member organization, effectively delegating tasks such as staffing for each event and booking venues. I consistently implemented innovative fundraising ideas while maintaining fiscal responsibility within budgetary constraints.
November 2022-November 2023
Director of Alumni Relations
Alpha Epsilon Kappa Delta
Knoxville, Tennessee
As Director of Alumni Relations, I was the bridge that kept current and past chapter members connected. I developed strong relationships with alumnae, including major donors and sponsors. While in this position, I created a comprehensive email marketing plan that increased click rates from .01% to .03% and open rates to over 60%. I evaluated data and used it to create data-driven email content that would appeal to the target audience
2021 - 2025
University of Tennessee - Knoxville
Bachelor of Science in Communication
Knoxville, Tennessee
I am pursuing a Bachelor of Science in Communication with a concentration in advertising at the University of Tennessee - Knoxville, Tombras School of Advertising. My coursework has provided me with a solid foundation in marketing principles and strategies, as well as skills in data analysis and graphic design.
2017 - 2021
Maryville High School
Honors High School Diploma
Knoxville, Tennessee
At Maryville High School, I was an active member of the school's marketing club and developed a passion for marketing and design. I took advanced coursework in business and graphic design.
Professional Skills
Graphic Design
Data Analysis
Social Media Marketing
Collaboration
Languages
English (native)